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First, identify an organization in which you have access to at least some information concerning financial data, staffing and human resource systems, marketing and customer relations, information systems, and operations. While most material on the Balanced Scorecard is written from the private, for-profit point of view, it’s perfectly possible to use this approach with public or non-profit organizations as well.

 

For the second part of this assignment, consider the organization’s mission and strategy from the perspective of its financial operations (from your work on the Case, your previous coursework, and your background reading, you should be reasonably clear what such operations are). In this section of the assignment you’ll begin to identify objectives and measures relevant to that perspective. If you’re unclear on just what objectives and measures are, here is a presentation that describes what they are and how to write them: Objectives, Measures, Targets & Action Plans.

 

 2–3 pages:

 

The name of your organization

 

What this organization does—its mission, vision, and overall strategy

 

The access you have to information about this organization. Remember, you’ll need information about its financial performance, marketing, internal operations, strategy, and management systems.

 

Once you’re reasonably clear on what’s involved, think about your organization and its finances, and then:

 

Identify at least three objectives for improving the organization’s financial position and show how they relate to the mission, vision, and strategy of the organization.

 

For each objective, develop at least one meaningful performance measure (metric).

 

For each objective, identify at least one expected level of performance (target).

 

For each objective, identify at least one new action or program that needs to be developed to ensure successful implementation of the organization’s strategy (initiative).

 

Here’s a table that you may wish to copy and fill in:

 

Objective

Measure

Target

Action

 

 

 

 

 

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